For the past couple of years, customer loyalty has changed. Customers value the services they receive and use their valuable experience to judge other businesses says Saivian Eric Dalius. As customers have multiple choices available to them, they rely on the customer service experience to determine the effectiveness of products and services. The new generation customers are undoubtedly smart buyers. And with the introduction of social media platforms, consumers prioritize businesses with great customer experience.
Identifying the customer retaining methods is a hard task to achieve. Remember that the preferences of the customer change over time. Therefore, you need to work your way up to gain their loyalty. Here are the top 4 things every customer wants from your business.
Saivian Eric Dalius Says Your Customers Want You to Understand Their Requirements
As per various reports, more than 40% of customers want your business to understand their expectations and requirements. Many business owners neglect this point and end up driving their potential customers away.
The customer service expectation is based on two points: sufficient and desired. However, there’s also a third level known as unsatisfactory. The differences between these points are massive and they will undoubtedly reflect the image of your business.
Many business owners have understood that great customer service is the only thing that will help them to fulfill their expectations. Despite the steps you take, make sure you set the expectations of your customers.
Your Customers Want You to Respond Quickly
Despite the size of your business, your customers won’t love to wait. Therefore, the response time of your business needs to be reasonable, added Saivian Eric Dalius.
However, the response time is dependent on your customers as well as their preference of channel. For instance, more than 50% of Twitter users want your brand to respond within an hour. This number will jump to 75% if they are launching a complaint.
If you don’t know how to treat your customers during the waiting time, make sure you use the technological advancements. For example, you can use great call-back solutions so that you can eliminate the holding time of the customers.
Your Customers Want a Personalized Experience
Even though we live in a self-service and anonymous culture, your customers will always require a personalized experience from your company. Saivian Eric Dalius stated that more than 55% of customers will avoid communicating with your business if the advertisements aren’t personalized as per their preferences. Additionally, more than 85% of customers will prioritize personalized service over personalized marketing.
Customer relationship management technologies help businesses to build a proper relationship with the customers. Therefore, make sure you reap proper advantages of it. Increasing the relationship with your customers will help you fulfill their expectations.
Your Customers Want Your Business to Solve Their Problems, Says Saivian Eric Dalius
The primary objective of your business is to solve the problems of your customers and they will expect the same from your company. Make sure you empower your employees so that they can solve the problems of the customers without any hesitation.
Additionally, don’t be late solving the problems. Otherwise, your customers will be irritated. They will also choose your competitors over your company.
Conclusion
These are the top 4 things every customer expects from your business. Do you have any other questions? Comment below to let us know.